. Resources/Whitepapers/4283cf49-8fe4-46c9-8b95-aabec12df5de_IDC-Business-Value-Whitepaper.pdf
whitepaper
SALESFORCE1 PLATFORM: ACCELERATE APP DEV WITH HUGE ROI
Salesforce.com finds itself at the center of one of the most disruptive transformations in the IT world in 35 years. The company's pioneering customer relationship management (CRM) applications proved the case for cloud computing, and the company has parlayed cloud CRM success into market leadership in the critical and emerging space of cloud application platforms. As a result, many salesforce.com customers report that they are reducing development cycles and delivery times to build and deploy new applications, allowing them to get to market faster with new products and new applications other than CRM, find new customers, address new business opportunities, and improve their overall competitiveness. At the end of the day, success in building applications goes back to the platform: Is it easy to script workflows? Configure, test, and validate code? Access data? Build in strong security? Put new applications into production quickly so they can start delivering business value? Time and again, Salesforce1 Platform users cited these factors as among the most critical to their success.

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