SaaS Vs. PaaS Vs. IaaS: Know the Best Fit for Your Business

Sayantani Bhattacharya | October 13, 2021 | 165 views

SaaS Vs. PaaS Vs. IaaS
With the growth of modern technologies, businesses are harnessing the power of cloud computing. Cloud computing is a strategic approach that allows on-demand data computing services over the internet on a pay-as-per-use basis. The storing and accessing of data in the cloud is done from a remote data center. As a result, it regulates the investment in costly hardware for an on-premise setup.

“Cloud computing is an innovative way to run your business.”

- Marc Benioff, Founder, CEO and Chairman, Salesforce.

According to the analysis report by the market intelligence firm ResearchandReport, the global cloud computing market size is projected to reach USD 1,251.09 billion by 2028, recording a CAGR of 19.1%. Amongst the different cloud computing models, the three most vital variants are SaaS, PaaS, and IaaS. This article describes the SaaS vs. PaaS vs. IaaS strategies, their comparison to help you determine the best fit for your business. 


The Three Most Vital Cloud Strategies for 2022


But before we begin, let us quickly look upon the interesting statistics on SaaS, PaaS, and IaaS in cloud computing by Statista. It states that the global market size for SaaS is expected to reach 172 billion USD, whereas PaaS and IaaS will reach 101 billion USD and 122 billion USD, respectively, in 2022. Several small-scale, medium-sized, or large-scale enterprises are adopting cloud service models to meet digital transformation. As you plan your workload migration to the cloud, it is vital to understand the ideal strategic model for your business by knowing the details and the difference between SaaS, PaaS, and IaaS.


SaaS (Software as a Service)


SaaS offers on-demand, ready-to-use cloud-based applications to the end-users. It is hosted by a provider and is delivered via the internet on a pay-as-you-go subscription. SaaS applications integrate data from diverse storage locations of an enterprise. SaaS providers keep enhancing their products and ensure that their customers use its latest version every time. Some examples of SaaS platforms are Google Workspace, Dropbox, Salesforce, Cisco WebEx, etc.

Benefits of SaaS

Let us consider a real scenario to explain the advantages of adopting a SaaS computing strategy.

How the University of Sydney Leveraged SaaS (Dropbox) to integrate the processes?

The University of Sydney was facing challenges due to disintegration among its multi-data storage platforms. They needed a unified application that is scalable, user-friendly, and easily accessible across their ecosystem for accelerating their research process.The University of Sydney could securely store and connect data to accelerate the research process by leveraging Dropbox. After implementing Dropbox, the university could significantly establish collaboration between their staff and students and external alliances across the globe. Further, they could control the overhead training and infrastructure cost. Governance also became easy with Dropbox, allowing IT teams to utilize their productive time in other crucial tasks. The scalability and user-friendliness were the primary factors that motivated the university to adopt Dropbox.Referring to the above instance, we can infer that a SaaS model can regulate cost, save time, be user-friendly, and scale as per demand. Further, this model is easy to deploy and maintain that needs minimum focus by the company's technical department.

Drawbacks of SaaS

Every pro comes with a con, and SaaS models are no exceptions.
  • Performance Reliability: SaaS applications are dependent on the internet, and as a result, they might become inconsistent at times. The only way to avoid this is by investing in a stable and high-speed internet connection. Additionally, you can also use software performance management tools to check the performance of SaaS applications at regular intervals.
  • Data Security: Data Security is one of the crucial aspects of any organization. SaaS apps lack transparency and the ability to protect business-critical data. As a result, some enterprises dealing with confidential information are in two minds to switch to the software-as-a-service model.


PaaS (Platform as a Service)


PaaS model provides a ready-to-use cloud environment for creating, testing, and maintaining software applications. With the PaaS model, you don’t have to build and maintain the infrastructure required for your application. Examples of PaaS models are Windows Azure, LoadSpring, Google App Engine, Apache Stratos, OpenShift, etc.

Benefits of PaaS

“LoadSpring Cloud Platform is more agile and flexible than other available solutions. We provide cloud solutions to our vendors and partners who want their applications to be SaaS-enabled. Our speed, performance, and seamless integration make it the ideal platform to deploy their apps.”

- Stacey Witt, Chief Marketing Officer at LoadSpring (During an interview with Media 7)

With Stacy’s statement, we can sense how a PaaS model can be helpful for your organization. PaaS is ideal for many medium or large-scale businesses because it provides a ready-to-go solution. All you need is an IT support team to handle the data usage and software. However, with the PaaS model, you have control over the performance of your platform. 
Let us explain with an instance.

How Atos Used PaaS (LoadSpring) to Solve the Challenges Faced by Siemens?

At the Gas and Power division of globally recognized brand Siemens, the leaders started experiencing a sloth in their locally hosted P6 and wanted to improve the performance.As an IT support provider for Siemens, Atos assisted them in overcoming the scenario. It referred LoadSpring to assess their P6 cloud-hosting. After sequences of operations, the LoadSpring platform enabled P6 to run 10 times faster than the locally hosted version. This enhanced performance saved an hour per user per week. As a result, Siemens considered their workload migration to LoadSpring that helped them increase their project efficiency.

Drawbacks of PaaS

Here are some of the loopholes to consider while adopting PaaS.
  • Dependent on Third-Party Vendor: PaaS solutions are vendor-dependent. If you wish to change your existing PaaS model, you may face compatibility issues. It is primarily because all the vendors might not support the same framework to develop and run the applications.
  • Security Concerns:  A potential risk for your application’s back-end data and hosting code may arise because it is stored at the vendors’ site. You should cross-check and verify the security and compliance protocols with your vendor beforehand.


IaaS (Infrastructure as a Service)


IaaS is one of the cloud computing models that provides virtual data centers to medium or large-scale enterprises. It includes the entire infrastructure to research and develop advanced technologies on the cloud. IaaS is a self-service model that hosts website and software solutions and performs data mining and analysis. Examples of popular IaaS models are Amazon Web Services (AWS), Microsoft Azure, Google Compute Engine (GCE), Cisco Metacloud, etc.

Benefits of IaaS

To understand the advantages of IaaS, let us consider a situation faced by the globally acclaimed OTT platform- Netflix.

How Netflix Depended on IaaS (AWS) For a Scalable and Reliable Infrastructure?

Netflix experienced a momentary surge in viewers and subscribers due to the extreme changes across the world. To accommodate this demand, it needed an infrastructure that could scale simultaneously. As a result, Netflix trusted AWS to help it modernize improved computation, storage, and infrastructure that allow the company to scale rapidly, function steadily, and match up to the capacity needs across the world.
Taking cues from the above example, we can deduce the benefits of using IaaS. IaaS cloud service model is highly scalable, easy to automate and deploy, flexible, and reliable. It also comes under the pay-as-you-go model and hence proves to be cost-efficient as well.

Drawbacks of IaaS

Here are some of the limitations of IaaS that you need to consider.
  • Train Your People: IaaS model will provide the complete infrastructure for your business, and you need to ensure the smooth running of all the operations. Hence, it becomes inevitable for your team to have thorough knowledge about the deployed model. Otherwise, you might have to face unnecessary hindrances.
  • Managing Downtime: Enterprises might encounter downtime with IaaS, restricting their access to operational data and applications. As a result, it might affect their process- efficiency for some time.


SaaS Vs PaaS Vs IaaS: A Comparative Study

 
Parameters SaaS PaaS IaaS
Full-Form Software as a Service Platform as a Service Infrastructure as a service
Operation It is a cloud-based model that unifies data on a single application and is available at a pay-as-you-go price. It needs the internet and a web browser to operate. It is a cloud-based service model available on a pay-as-you-go basis. It allows the developers to build, test, and maintain applications over the internet. It is a cloud-based, pay-as-you-go model for storage, networking, and virtualization services available over the internet.
User SaaS models are for the end-users. PaaS models are for application developers. aaS models are for the network/system engineers and architects.
Industry Fit for small/ medium/ large enterprises. Fit for medium/large enterprises. Fit for medium to large enterprises that have distributed infrastructure.
Technical Knowledge SaaS end-users don’t need any technical knowledge to operate the application. Technical knowledge is needed to work on the PaaS framework. Expert technical knowledge is mandatory to handle the IaaS framework.
Maintained by It is controlled and maintained by a third-party vendor. It is controlled and maintained by a third-party vendor. It is a self-service model controlled by enterprises. The service provider does the maintenance.
Examples Google Workspace, Dropbox, Salesforce, Cisco WebEx, etc. Windows Azure, LoadSpring, Google App Engine, Apache Stratos, OpenShift, etc. Amazon Web Services (AWS), DigitalOcean, Rackspace, Microsoft Azure, etc.


Which Cloud Strategy is Suitable for Your Business?


Each cloud model provides explicit features and functionalities. Knowing the difference between SaaS vs. PaaS vs. IaaS will help you decide the deployment based on your requirement. If you want cloud-based software to make your operational process efficient, you have SaaS by your side! On the other hand, if you want a seamless platform to develop customized applications, you can select PaaS as the solution. Further, if your business demands you to control the entire infrastructure completely, the IaaS is the best fit for you.

Tips To Select the Right Cloud Strategy for Your Business

Selecting the right cloud strategy helps your business grow. Further, it gives you the upper hand to utilize your organizational data as per your requirement. However, it is crucial to understand your business demand before you leverage any cloud service models. Here are some tips to opt for the best suit:
  • Gain knowledge about the cloud and learn how it can benefit your business
  • Recognize the demand
  • Identify your end-goal and have a clear road-map
  • Set a budget and timeline
  • Define the target state of your cloud strategy
  • Assess the capacity and readiness of your IT Department
  • Be alert about the potential risk


Final Takeaway


SaaS vs. PaaS vs. IaaS- Irrespective of which cloud service model you select, your decision to migrate the workloads to the cloud aligns your business goals with global technological advancement. Gartner says, “By 2022, up to 60% of enterprises would use cloud service through an external service provider, which is almost twice the percentage from 2018.” You can select the ideal cloud service that will cater to your problem statement and analyze which cloud service generates the most revenue for your business by referring to the advantages, limitations, and enterprise instances of the three vital cloud services for 2022, explained above.  


Frequently Asked Questions

What is the difference between IaaS, SaaS, and PaaS?

IaaS is a cloud-based model for services such as storage, networking, and virtualization. PaaS is a cloud platform with hardware and software tools to build an application. Finally, SaaS is a cloud-based application available via a third-party vendor.

Which out of IaaS, SaaS or PaaS is most beneficial for cloud computing?

All three service models have their features and areas of operation. It entirely depends on the enterprises to leverage the ideal service based on their business requirement.

Which cloud strategy (IaaS/SaaS/PaaS) generates the most revenue?

To determine which model can generate the most revenue for your business, you need to refer to its technology stack and choose the best model to make operations efficient by releasing the load on your workforce.

Spotlight

Techcybers Web Design Company

Techcybers is a professional website development company in UAE. We offer a complete range of Website Design, Domain registration, Web hosting, Search engine optimization, Social media marketing, Email marketing, Google Apps installation, Google adwords, Google Analytics, Live chat software installation on your website, Pay per click ads in your website and Web security lock to protect your website from hackers and not to be blacklisted by Google and other search engines.

OTHER ARTICLES
CLOUD INFRASTRUCTURE MANAGEMENT

Cloud Cryptography: Using Encryption to Protect Data

Article | March 15, 2022

Even privacy specialists agree that encryption is a fundamental technology and the cornerstone of security, but cloud encryption can be daunting. In addition, small and medium-sized enterprises can become confused by the sheer quantity of encryption techniques. Cloud cryptography encrypts cloud-based data. It allows users to securely use shared cloud services while cloud provider data is encrypted. Cloud cryptography safeguards sensitive data without slowing exchange. Cloud encryption makes it possible to secure sensitive data outside your organization's corporate IT infrastructure when that data is no longer under your control. Companies utilize a variety of cryptographic key types for cloud security. Three algorithms are used for cloud data encryption: Symmetric Algorithm One key encrypts and decrypts data. It requires little computing resources and excels at encryption. Two-way keys ensure verification and approval in symmetrical algorithms. Encrypted information in the cloud can't be deciphered unless the client possesses the key. Asymmetric Algorithm Encryption and decoding need distinct keys. Every recipient needs a decoder—the recipient's private key. The encryption key belongs to someone. The most secure approach requires both keys to access explicit data. Hashing It's key to blockchain security. In a blockchain, data is stored in blocks and linked by cryptographic protocols. A code or hash is assigned to each information block added to the chain. Hashing helps arrange and recover data. Businesses need to adopt a data-centric approach in this complex and evolving world of virtualization, cloud services, and mobility to protect their sensitive information from contemporary threats. Companies should deploy data security solutions that secure sensitive data consistently, including cloud data encryption and key management. Comprehensive cloud security and encryption platform should include robust access controls and key management to help enterprises use encryption successfully and cost-efficiently.

Read More
CLOUD SECURITY

Is It Time For Your Organization To Adopt Cloud Computing?

Article | July 6, 2022

The potential of cloud computing is becoming increasingly apparent to various businesses, and it is also growing. AWS, Microsoft Azure, and Google GCP are just a few of the numerous cloud service providers that are accessible globally. In addition, you can choose from a variety of migration strategies to go from local servers to cloud servers. Many businesses are considering shifting to the cloud. What are the indications that you are prepared, and why should you relocate? There's a chance your company is already utilizing an on-premise solution. Since it's been in use for a while, organizations are accustomed to it. But the need for greater flexibility has grown exponentially now that the shift to digital has accelerated in recent years. Threats to On-premise There are various drawbacks to on-premise software. Updates aren't usually frequent, and they’re not always supported. This implies that firms won't always have access to the most recent features and abilities. A custom build is much more time-consuming if you require a feature right away than getting it added to quarterly updates. There's a chance that the program an organization is using will someday be completely phased out. Then the organization is stuck using a solution that won't receive any more updates. In addition, with the hardware getting older, current operating systems might be unable to execute older programs. In the meantime, rivals would have switched to cutting-edge, affordable cloud-based technologies, which allow them to run their businesses and provide a much smoother client experience. Why Choose the Cloud? Moving to the cloud applies to every aspect of your business. Real-time data is provided, allowing for far more precise decision-making. Automating routine manual chores streamlines operations and frees up team members' time for activities they enjoy. It is also perfect for emerging forms of working, like remote and hybrid work, because it can be accessed from anywhere, on any device, at any time.

Read More
CLOUD APP DEVELOPMENT

Managing Multi-Cloud Complexities for a Seamless Experience

Article | July 18, 2022

Introduction The early 2000s were milestone moments for the cloud. Amazon Web Services (AWS) entered the market in 2006, while Google revealed its first cloud service in 2007. Fast forward to 2020, when the pandemic boosted digital transformation efforts by around seven years (according to McKinsey), and the cloud has become a commercial necessity today. It not only facilitated the swift transition to remote work, but it also remains critical in maintaining company sustainability and creativity. Many can argue that the large-scale transition to the cloud in the 2010s was necessary to enable the digital-first experiences that remote workers and decentralized businesses need today. Multi-cloud and hybrid cloud setups are now the norm. According to Gartner, most businesses today use a multi-cloud approach to reduce vendor lock-in or to take advantage of more flexible, best-of-breed solutions. However, managing multi-cloud systems increases cloud complexity, and IT concerns, frequently slowing rather than accelerating innovation. According to 2022 research done by IntelligentCIO, the average multi-cloud system includes five platforms, including AWS, Microsoft Azure, Google Cloud, and IBM Red Hat, among others. Managing Multi-Cloud Complexities Like a Pro Your multi-cloud strategy should satisfy your company's requirements while also laying the groundwork for managing various cloud deployments. Creating a proactive plan for managing multi-cloud setups is one of the finest features that can distinguish your company. The five strategies for handling multi-cloud complexity are outlined below. Managing Data with AI and ML AI and machine learning can help manage enormous quantities of data in multi-cloud environments. AI simulates human decision-making and performs tasks as well as humans or even better at times. Machine learning is a type of artificial intelligence that learns from data, recognizes patterns, and makes decisions with minimum human interaction. AI and ML to help discover the most important data, reducing big data and multi-cloud complexity. AI and machine learning enable more simplicity and better data control. Integrated Management Structure Keeping up with the growing number of cloud services from several providers requires a unified management structure. Multiple cloud management requires IT time, resources, and technology to juggle and correlate infrastructure alternatives. Routinely monitor your cloud resources and service settings. It's important to manage apps, clouds, and people globally. Ensure you have the technology and infrastructure to handle several clouds. Developing Security Strategy Operating multiple clouds requires a security strategy and seamless integration of security capabilities. There's no single right answer since vendors have varied policies and cybersecurity methods. Storing data on many cloud deployments prevents data loss. Handling backups and safety copies of your data are crucial. Regularly examine your multi-cloud network's security. The cyber threat environment will vary as infrastructure and software do. Multi-cloud strategies must safeguard data and applications. Skillset Management Multi-cloud complexity requires skilled operators. Do you have the appropriate IT personnel to handle multi-cloud? If not, can you use managed or cloud services? These individuals or people are in charge of teaching the organization about how each cloud deployment helps the company accomplish its goals. This specialist ensures all cloud entities work properly by utilizing cloud technologies. Closing Lines Traditional cloud monitoring solutions are incapable of dealing with dynamic multi-cloud setups, but automated intelligence is the best at getting to the heart of cloud performance and security concerns. To begin with, businesses require end-to-end observability in order to see the overall picture. Add automation and causal AI to this capacity, and teams can obtain the accurate answers they require to better optimize their environments, freeing them up to concentrate on increasing innovation and generating better business results.

Read More
CLOUD SECURITY

Evaluating the Importance of Cloud Native Security

Article | June 29, 2022

As time goes on, an increasing number of businesses worldwide are taking their approach to digital transformation a step farther than their competitors, who are yet to explore the digital front as effectively. As a result, from corporate regulations and financial limits to compliance penalties and new attack vectors, security teams face increasing difficulties when businesses move and scale their apps and services across multiple clouds. The creation of cloud-native applications has also increased as more businesses ramp up their digital transformation initiatives. Despite not having a clearly defined boundary to secure, contemporary distributed networks based in the cloud require network security. In addition, more sophisticated observability and security capabilities are also necessary due to the rising development and deployment of cloud-native apps. Organizations must understand what security entails for each new layer of the application stack in order to better secure cloud-native applications. They must also understand that the entire development pipeline requires a security management toolkit. In a perfect world, all cloud-native applications would secure every one of their endpoints and restrict access to only services or users with valid credentials. Every request for resources from an application should specify who is making it, their access role, and any privileges they may have. The difficulty of keeping track of these assets, as well as the constantly changing nature of cloud resources, adds to the complexity. As they scale up, cloud-native solutions like serverless present new difficulties. In particular, serverless apps frequently have hundreds of functions, making it challenging to manage all this data and the services that utilize it as the program grows. Due to this, resources must be immediately recognized as soon as they are produced and tracked through all modifications until they are no longer available. Despite the complexity of cloud-native applications, the fundamentals of cybersecurity remain the same. Beyond the necessity of end-user training, it appears that the five pillars of zero trust are strikingly similar to the essentials of cybersecurity: Network Application workload Identities Data Devices (physical security) Although using the cloud benefits businesses, security flaws, mistakes, and incorrect configurations are common. Moreover, different approaches leave security weaknesses. Lack of insight and end-to-end context about risk further hinders your capacity to safeguard the cloud. Additionally, as cloud expansion and the rate of agile software deployment rise, the task is getting steadily more complicated. And nobody wants to give up growth or speed in the name of security.

Read More

Spotlight

Techcybers Web Design Company

Techcybers is a professional website development company in UAE. We offer a complete range of Website Design, Domain registration, Web hosting, Search engine optimization, Social media marketing, Email marketing, Google Apps installation, Google adwords, Google Analytics, Live chat software installation on your website, Pay per click ads in your website and Web security lock to protect your website from hackers and not to be blacklisted by Google and other search engines.

Related News

CLOUD SECURITY

Northern Data Becomes Preferred Cloud Service Provider in NVIDIA Partner Network

Northern Data | September 21, 2022

Northern Data Cloud Services has joined the NVIDIA Partner Network as a Preferred Partner for Cloud Services in Europe. Northern Data's (XETRA: NB2, ISIN: DE000A0SMU87) sustainable data centers provide a GPU compute infrastructure based on NVIDIA A100 Tensor Core and RTX A6000 GPUs, primarily targeting artificial intelligence (AI) and professional visualization development teams. Northern Data helps these teams solve research and development assignments that require high processing power as well as data-driven business models. This infrastructure creates the platform for automated and semi-automated workloads in fast-growing segments such as image, video and data analysis, natural language processing (NLP), rendering, and machine learning (ML). "We are delighted to be an NVIDIA Partner Network Preferred Cloud Service Provider. The market is just getting started in the development of GPU cloud computing, yet we have the capability to offer large volumes of GPU computing power, tailored to the growing needs of our customers based on our own HPC data center infrastructure. We run our climate-neutral data centers in Scandinavia with a focus on the highest levels of energy efficiency. As a European supplier, we also guarantee our customers data sovereignty and security in line with European standards to meet their compliance requirements." Aroosh Thillainathan, CEO of Northern Data "Combining our powerful full-stack accelerated computing platform with Northern Data's user-friendly and climate-neutral concept marks a milestone in the European cloud services market," says Markus Hacker, Regional Director of Enterprise Business DACH at NVIDIA, and continues: "Together, we'll drive demand for these new, cloud-based HPC offerings." A powerful overall package With a large number of NVIDIA GPUs, Northern Data will provide start-ups, scale-ups, established companies and system integrators with massive computing capacity for data-intensive workloads on demand. With Northern Data, customers will benefit from a tech stack that guarantees high interconnectivity and absence of latency between individual GPUs, as well as within one tenant for maximum scalability and flexibility. In accomplishing this, Northern Data is relying on the latest networking technology from NVIDIA, all-flash storage solutions from PureStorage and an external, redundant 100 Gbit internet connection. High security standards, low complexity of the network configuration and the simple scaling of workloads thanks to the support of Cloud-init complete the offerings. To simplify developer workflows and optimize performance on GPU instances, NVIDIA offers NGC™, a Hub of GPU-optimized AI and HPC software including enterprise-grade containers, frameworks, pre-trained models, Helm charts and industry-specific software development kits (SDKs) for data scientists, developers and DevOps teams to build and deploy solutions faster. This end-to-end approach — from the choice of location to the construction and operation of the data center — and Northern Data's focus on cloud-native applications and the formulation of transparent flavors guarantee Northern Data customers cost-efficient use of sought-after HPC resources with no surprise follow-on costs. This is enabled by Northern Data's sustainable data centers with exceptionally high power usage effectiveness (PUE) in Sweden (PUE value: 1.04 in 2021) and Norway (PUE value: 1.15). "The underlying technology and framework conditions in which it is provided are crucial for our offerings. NVIDIA GPUs speed up large, demanding workloads as they can process data volumes in the petabyte range much faster than traditional CPUs. With the exceptional performance of NVIDIA GPUs, large-scale simulations can also be processed faster than ever before," explains Christopher Yoshida, President and CFO of Northern Data. Cost transparency for wide-ranging application scenarios The current cloud offerings target a wide variety of application scenarios for GPU computing. For example, they include fast, efficient image and video analysis for media content creators, rapid rendering of complex models and 3D simulations for research and development teams, real-time analysis and evaluation of large data volumes for business decision-makers or even the accelerated training of AI and ML models. Customers of Northern Data Cloud Services can reserve large processing capacity in advance as part of a transparent cost structure. Besides B2B customers, the company is also providing system integrators and AI consultants with a powerful, immediately available HPC offering that represents an intelligent addition to traditional solutions from classic hyperscalers. About Northern Data: At Northern Data, we are convinced that High Performance Computing (HPC) will open up opportunities for research and development, business and ultimately human progress never seen before. Our multinational company is quickly becoming a globally significant provider of GPU and ASIC-based solutions through the development and operation of an efficient, environmentally-friendly HPC infrastructure. We combine intelligent, sustainable data centers, advanced, leading edge hardware and in-house, proprietary software for various HPC applications such as Bitcoin mining, blockchain, Artificial Intelligence, Big Data analytics, IoT and graphics rendering. We work in large, customized data centers and proprietary, mobile high-performance data centers which offer the ultimate scope of flexibility in the choice of location. The Northern Data Group employs around 220 members of staff in active in 7 countries.

Read More

CLOUD SECURITY

Yottaa Announces Conversion Zone, a New Integration with Salesforce Commerce Cloud

Yottaa | September 22, 2022

Yottaa announced that it has launched Conversion Zone, a new integration with Salesforce Commerce Cloud, the fastest path to unified commerce. Commerce Cloud enables brands to provide personalized experiences for shoppers that span web, mobile, social, and in-store. And now, as part of the world’s #1 CRM platform – Salesforce – brands can deliver completely unified experiences for customers that extend beyond commerce to include marketing, customer service, and more. Conversion Zone is a new product in Yottaa’s RAPID CTRL eCommerce acceleration solution. As part of Yottaa’s integration with Salesforce Commerce Cloud, Conversion Zone empowers Commerce Cloud customers to determine the site speed where shoppers convert most. This enables these brands to optimize their sites to ensure pages are loading in the “Conversion Zone” resulting in higher online revenue, as well as better shopper experiences. Yottaa’s integration with Commerce Cloud is through RAPID CTRL, Yottaa’s patented application sequencing solution that optimizes and sequences the way 3rd party technologies and images load in the browser. Through RAPID CTRL, online brands can increase eCommerce site speed and improve conversion rates across all devices. Conversion Zone, a new product in RAPID CTRL, enables brands using Salesforce Commerce Cloud to determine the target site performance range needed to maximize online conversion rates. Comments on the News “Yottaa’s integration with Salesforce Commerce Cloud enables online brands to deliver faster and more engaging experiences for their shoppers, As part of this integration, Yottaa’s new Conversion Zone solution provides these brands a customized, powerful tool to determine the exact page load time periods that result in the highest conversions so they can get more value from all of their eCommerce investments.” Rich Stendardo, CEO of Yottaa “Creating personalized, omnichannel experiences is now more important than ever for brands,” said Mike Wolff, SVP, ISV Sales, Salesforce. “By leveraging the power of Commerce Cloud and the new integration from Yottaa, customers will now be able to not only speed up the loading of their sites, but also identify optimal site speed ranges that produce the most online conversions.” About Salesforce Commerce Cloud The Salesforce Commerce Cloud empowers retailers to unify customer experiences across all points of commerce, including web, social, mobile and store. From shopping to fulfillment to customer service, the Commerce Cloud delivers 1-to-1 shopping experiences that consistently delight customers, driving increased engagement, loyalty and conversion. With embedded predictive intelligence and a robust partner ecosystem, the Commerce Cloud helps retailers deliver superior customer experiences for retailers, from planning to launch and beyond. About Yottaa Leading brands such as 1 800 Contacts, Carter’s, J. Crew, Lands’ End, Ralph Lauren, and Samsonite rely on Yottaa to accelerate, optimize, and secure their eCommerce sites. By optimizing the loading of third-party eCommerce technologies, high resolution images, and other website elements, Yottaa enables online brands to deliver superior customer experiences, improve site performance up to 60%, and increase online conversion up to 20%. By controlling the execution of all 3rd parties and other services on their sites, Yottaa also enables brands to enhance their overall security posture, provide more secure shopper experiences, and ensure compliance with internal and external policies. To learn more about how Yottaa can optimize every page load on your eCommerce site and increase conversions

Read More

CLOUD INFRASTRUCTURE MANAGEMENT

Osterman Research Survey Finds 84% of Companies Have Only Rudimentary Capabilities for Securing Their Cloud Infrastructure

Ermetic | August 05, 2022

Ermetic, the cloud infrastructure security company, today released the findings of a research study conducted by Osterman Research on the cloud security maturity level of organizations in North America. The survey found that 84% of respondents were at an entry level (one or two) in terms of their cloud security capabilities and only 16% ranked at the top two levels. Meanwhile, 80% of companies reported they lack a dedicated security team responsible for protecting cloud resources from threats. The survey also revealed the top five priorities that all highly mature companies have in common when it comes to cloud security. Osterman Research surveyed 326 organizations in North America with 500 or more employees and who spend a minimum of $1 million or more each year on cloud infrastructure to establish an industry baseline against the Ermetic Cloud Security Model. The model was designed to provide organizations with a lightweight framework for determining their maturity level (1 - Ad Hoc, 2- Opportunistic, 3- Repeatable, 4- Automated & Integrated) across multiple domains, while allowing them to develop a specific, actionable roadmap for advancing their capabilities. “One of the most unexpected findings that emerged from this study was the lack of cloud security maturity among the largest enterprises surveyed, Less than 10% of companies with more than 10,000 employees reported being at the top two maturity levels, while nearly 20% of smaller enterprises have achieved repeatable or automated & integrated cloud security capabilities.” Michael Sampson, senior analyst for Osterman Research and author of the report Other Report Highlights Demonstrable ROI: 42% of companies investing more than 50 hours per week on cloud security are achieving the highest levels of maturity (Levels 3 and 4) Bigger not better: Only 7% of companies with more than 10,000 employees were at level three or four in terms of maturity, compared with 18% for companies with between 2,500 and 9,999 employees, and 24% for companies with 500 to 2,499 employees Overall, maturity is low: 84% of companies were at level one or two (41.5% Ad Hoc and 42.5% Opportunistic) and only 16% at level three or four (11.1% Repeatable and 4.9% Automated & Integrated) More clouds doesn’t equal more maturity: the percentage of companies that ranked at the highest levels of maturity (3 & 4) decreased with multicloud usage. For example, the number of organizations achieving Repeatable or Automated & Integrated security capabilities dropped nearly 50% when going from one (10%) to three (6%) cloud platforms Shared blindspot: 81% of organizations lack full visibility into all resources that are directly accessible from the Internet “This survey makes two things very clear. Without the right tools, spending lots of time and resources on cloud security will not necessarily make you more secure,” said Shai Morag, CEO of Ermetic. “And, by focusing on the right priorities you can achieve a very high level of security maturity regardless of your organization’s size.” Five Habits of Highly Mature Companies Organizations that reported focusing on the five following security priorities achieved the highest levels (3 or 4) of maturity: Detecting general cloud misconfigurations (e.g., unencrypted resources, MFA) Achieving the ability to track and investigate activities performed by human users and applications/service accounts across the cloud infrastructure Establishing Just-in-Time (JIT) access for developers / DevOps / Cloud operations teams to cloud infrastructure environments Evaluating and reporting on alignment with security best practices (e.g., AWS well-architected, CIS) and compliance standards (e.g., NIST, ISO, SOC2, PCI-DSS) Achieving least-privilege for identities in the cloud (both human identities and service accounts) About Ermetic Ermetic helps prevent breaches by reducing the attack surface of cloud infrastructure and enforcing least privilege at scale in the most complex environments. The Ermetic SaaS platform provides comprehensive cloud security for AWS, Azure and GCP that spans both cloud infrastructure entitlements management (CIEM) and cloud security posture management (CSPM). The company is led by proven technology entrepreneurs whose previous companies have been acquired by Microsoft, Palo Alto Networks and others. Ermetic has received funding from Accel, Forgepoint, Glilot Capital Partners, Norwest Venture Partners, Qumra and Target Global.

Read More

CLOUD SECURITY

Northern Data Becomes Preferred Cloud Service Provider in NVIDIA Partner Network

Northern Data | September 21, 2022

Northern Data Cloud Services has joined the NVIDIA Partner Network as a Preferred Partner for Cloud Services in Europe. Northern Data's (XETRA: NB2, ISIN: DE000A0SMU87) sustainable data centers provide a GPU compute infrastructure based on NVIDIA A100 Tensor Core and RTX A6000 GPUs, primarily targeting artificial intelligence (AI) and professional visualization development teams. Northern Data helps these teams solve research and development assignments that require high processing power as well as data-driven business models. This infrastructure creates the platform for automated and semi-automated workloads in fast-growing segments such as image, video and data analysis, natural language processing (NLP), rendering, and machine learning (ML). "We are delighted to be an NVIDIA Partner Network Preferred Cloud Service Provider. The market is just getting started in the development of GPU cloud computing, yet we have the capability to offer large volumes of GPU computing power, tailored to the growing needs of our customers based on our own HPC data center infrastructure. We run our climate-neutral data centers in Scandinavia with a focus on the highest levels of energy efficiency. As a European supplier, we also guarantee our customers data sovereignty and security in line with European standards to meet their compliance requirements." Aroosh Thillainathan, CEO of Northern Data "Combining our powerful full-stack accelerated computing platform with Northern Data's user-friendly and climate-neutral concept marks a milestone in the European cloud services market," says Markus Hacker, Regional Director of Enterprise Business DACH at NVIDIA, and continues: "Together, we'll drive demand for these new, cloud-based HPC offerings." A powerful overall package With a large number of NVIDIA GPUs, Northern Data will provide start-ups, scale-ups, established companies and system integrators with massive computing capacity for data-intensive workloads on demand. With Northern Data, customers will benefit from a tech stack that guarantees high interconnectivity and absence of latency between individual GPUs, as well as within one tenant for maximum scalability and flexibility. In accomplishing this, Northern Data is relying on the latest networking technology from NVIDIA, all-flash storage solutions from PureStorage and an external, redundant 100 Gbit internet connection. High security standards, low complexity of the network configuration and the simple scaling of workloads thanks to the support of Cloud-init complete the offerings. To simplify developer workflows and optimize performance on GPU instances, NVIDIA offers NGC™, a Hub of GPU-optimized AI and HPC software including enterprise-grade containers, frameworks, pre-trained models, Helm charts and industry-specific software development kits (SDKs) for data scientists, developers and DevOps teams to build and deploy solutions faster. This end-to-end approach — from the choice of location to the construction and operation of the data center — and Northern Data's focus on cloud-native applications and the formulation of transparent flavors guarantee Northern Data customers cost-efficient use of sought-after HPC resources with no surprise follow-on costs. This is enabled by Northern Data's sustainable data centers with exceptionally high power usage effectiveness (PUE) in Sweden (PUE value: 1.04 in 2021) and Norway (PUE value: 1.15). "The underlying technology and framework conditions in which it is provided are crucial for our offerings. NVIDIA GPUs speed up large, demanding workloads as they can process data volumes in the petabyte range much faster than traditional CPUs. With the exceptional performance of NVIDIA GPUs, large-scale simulations can also be processed faster than ever before," explains Christopher Yoshida, President and CFO of Northern Data. Cost transparency for wide-ranging application scenarios The current cloud offerings target a wide variety of application scenarios for GPU computing. For example, they include fast, efficient image and video analysis for media content creators, rapid rendering of complex models and 3D simulations for research and development teams, real-time analysis and evaluation of large data volumes for business decision-makers or even the accelerated training of AI and ML models. Customers of Northern Data Cloud Services can reserve large processing capacity in advance as part of a transparent cost structure. Besides B2B customers, the company is also providing system integrators and AI consultants with a powerful, immediately available HPC offering that represents an intelligent addition to traditional solutions from classic hyperscalers. About Northern Data: At Northern Data, we are convinced that High Performance Computing (HPC) will open up opportunities for research and development, business and ultimately human progress never seen before. Our multinational company is quickly becoming a globally significant provider of GPU and ASIC-based solutions through the development and operation of an efficient, environmentally-friendly HPC infrastructure. We combine intelligent, sustainable data centers, advanced, leading edge hardware and in-house, proprietary software for various HPC applications such as Bitcoin mining, blockchain, Artificial Intelligence, Big Data analytics, IoT and graphics rendering. We work in large, customized data centers and proprietary, mobile high-performance data centers which offer the ultimate scope of flexibility in the choice of location. The Northern Data Group employs around 220 members of staff in active in 7 countries.

Read More

CLOUD SECURITY

Yottaa Announces Conversion Zone, a New Integration with Salesforce Commerce Cloud

Yottaa | September 22, 2022

Yottaa announced that it has launched Conversion Zone, a new integration with Salesforce Commerce Cloud, the fastest path to unified commerce. Commerce Cloud enables brands to provide personalized experiences for shoppers that span web, mobile, social, and in-store. And now, as part of the world’s #1 CRM platform – Salesforce – brands can deliver completely unified experiences for customers that extend beyond commerce to include marketing, customer service, and more. Conversion Zone is a new product in Yottaa’s RAPID CTRL eCommerce acceleration solution. As part of Yottaa’s integration with Salesforce Commerce Cloud, Conversion Zone empowers Commerce Cloud customers to determine the site speed where shoppers convert most. This enables these brands to optimize their sites to ensure pages are loading in the “Conversion Zone” resulting in higher online revenue, as well as better shopper experiences. Yottaa’s integration with Commerce Cloud is through RAPID CTRL, Yottaa’s patented application sequencing solution that optimizes and sequences the way 3rd party technologies and images load in the browser. Through RAPID CTRL, online brands can increase eCommerce site speed and improve conversion rates across all devices. Conversion Zone, a new product in RAPID CTRL, enables brands using Salesforce Commerce Cloud to determine the target site performance range needed to maximize online conversion rates. Comments on the News “Yottaa’s integration with Salesforce Commerce Cloud enables online brands to deliver faster and more engaging experiences for their shoppers, As part of this integration, Yottaa’s new Conversion Zone solution provides these brands a customized, powerful tool to determine the exact page load time periods that result in the highest conversions so they can get more value from all of their eCommerce investments.” Rich Stendardo, CEO of Yottaa “Creating personalized, omnichannel experiences is now more important than ever for brands,” said Mike Wolff, SVP, ISV Sales, Salesforce. “By leveraging the power of Commerce Cloud and the new integration from Yottaa, customers will now be able to not only speed up the loading of their sites, but also identify optimal site speed ranges that produce the most online conversions.” About Salesforce Commerce Cloud The Salesforce Commerce Cloud empowers retailers to unify customer experiences across all points of commerce, including web, social, mobile and store. From shopping to fulfillment to customer service, the Commerce Cloud delivers 1-to-1 shopping experiences that consistently delight customers, driving increased engagement, loyalty and conversion. With embedded predictive intelligence and a robust partner ecosystem, the Commerce Cloud helps retailers deliver superior customer experiences for retailers, from planning to launch and beyond. About Yottaa Leading brands such as 1 800 Contacts, Carter’s, J. Crew, Lands’ End, Ralph Lauren, and Samsonite rely on Yottaa to accelerate, optimize, and secure their eCommerce sites. By optimizing the loading of third-party eCommerce technologies, high resolution images, and other website elements, Yottaa enables online brands to deliver superior customer experiences, improve site performance up to 60%, and increase online conversion up to 20%. By controlling the execution of all 3rd parties and other services on their sites, Yottaa also enables brands to enhance their overall security posture, provide more secure shopper experiences, and ensure compliance with internal and external policies. To learn more about how Yottaa can optimize every page load on your eCommerce site and increase conversions

Read More

CLOUD INFRASTRUCTURE MANAGEMENT

Osterman Research Survey Finds 84% of Companies Have Only Rudimentary Capabilities for Securing Their Cloud Infrastructure

Ermetic | August 05, 2022

Ermetic, the cloud infrastructure security company, today released the findings of a research study conducted by Osterman Research on the cloud security maturity level of organizations in North America. The survey found that 84% of respondents were at an entry level (one or two) in terms of their cloud security capabilities and only 16% ranked at the top two levels. Meanwhile, 80% of companies reported they lack a dedicated security team responsible for protecting cloud resources from threats. The survey also revealed the top five priorities that all highly mature companies have in common when it comes to cloud security. Osterman Research surveyed 326 organizations in North America with 500 or more employees and who spend a minimum of $1 million or more each year on cloud infrastructure to establish an industry baseline against the Ermetic Cloud Security Model. The model was designed to provide organizations with a lightweight framework for determining their maturity level (1 - Ad Hoc, 2- Opportunistic, 3- Repeatable, 4- Automated & Integrated) across multiple domains, while allowing them to develop a specific, actionable roadmap for advancing their capabilities. “One of the most unexpected findings that emerged from this study was the lack of cloud security maturity among the largest enterprises surveyed, Less than 10% of companies with more than 10,000 employees reported being at the top two maturity levels, while nearly 20% of smaller enterprises have achieved repeatable or automated & integrated cloud security capabilities.” Michael Sampson, senior analyst for Osterman Research and author of the report Other Report Highlights Demonstrable ROI: 42% of companies investing more than 50 hours per week on cloud security are achieving the highest levels of maturity (Levels 3 and 4) Bigger not better: Only 7% of companies with more than 10,000 employees were at level three or four in terms of maturity, compared with 18% for companies with between 2,500 and 9,999 employees, and 24% for companies with 500 to 2,499 employees Overall, maturity is low: 84% of companies were at level one or two (41.5% Ad Hoc and 42.5% Opportunistic) and only 16% at level three or four (11.1% Repeatable and 4.9% Automated & Integrated) More clouds doesn’t equal more maturity: the percentage of companies that ranked at the highest levels of maturity (3 & 4) decreased with multicloud usage. For example, the number of organizations achieving Repeatable or Automated & Integrated security capabilities dropped nearly 50% when going from one (10%) to three (6%) cloud platforms Shared blindspot: 81% of organizations lack full visibility into all resources that are directly accessible from the Internet “This survey makes two things very clear. Without the right tools, spending lots of time and resources on cloud security will not necessarily make you more secure,” said Shai Morag, CEO of Ermetic. “And, by focusing on the right priorities you can achieve a very high level of security maturity regardless of your organization’s size.” Five Habits of Highly Mature Companies Organizations that reported focusing on the five following security priorities achieved the highest levels (3 or 4) of maturity: Detecting general cloud misconfigurations (e.g., unencrypted resources, MFA) Achieving the ability to track and investigate activities performed by human users and applications/service accounts across the cloud infrastructure Establishing Just-in-Time (JIT) access for developers / DevOps / Cloud operations teams to cloud infrastructure environments Evaluating and reporting on alignment with security best practices (e.g., AWS well-architected, CIS) and compliance standards (e.g., NIST, ISO, SOC2, PCI-DSS) Achieving least-privilege for identities in the cloud (both human identities and service accounts) About Ermetic Ermetic helps prevent breaches by reducing the attack surface of cloud infrastructure and enforcing least privilege at scale in the most complex environments. The Ermetic SaaS platform provides comprehensive cloud security for AWS, Azure and GCP that spans both cloud infrastructure entitlements management (CIEM) and cloud security posture management (CSPM). The company is led by proven technology entrepreneurs whose previous companies have been acquired by Microsoft, Palo Alto Networks and others. Ermetic has received funding from Accel, Forgepoint, Glilot Capital Partners, Norwest Venture Partners, Qumra and Target Global.

Read More

Events