Pers Content Dummies 22


With customers demanding relevant, consistent content, putting the right systems in place is crucial.

Stay ahead of the curve with a headless content management system like Adobe Experience Manager Sites. To learn how to build a strong digital foundation for exceptional Omni channel experiences, read this guide.

The chapter topics are: 

  • Understanding the importance of exceptional digital experience
  • Creating, managing, and delivering digital assets
  • Delivering consistent and meaningful experiences across channels
  • Using data to optimize customer experiences
  • Scaling up with the cloud and AI
  • Ten personalization challenges and how to address them

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