Apptio buys Cloudability for cloud cost optimization

Apptio looks to strengthen its cloud cost optimization services with the addition of Cloudability, as the industry continues to coalesce around hybrid and multi-cloud management. Apptio's acquisition of cloud cost management vendor Cloudability reflects further market consolidation as more customers pursue multi-cloud strategies and seek to optimize their investments along the way. Cloudability's software provides real-time information about billing, rate and utilization of cloud services. In February, Cloudability rolled out a new initiative around FinOps, with the goal to connect finance and IT teams and manage cloud budgets more effectively. This is a real challenge in the cloud, where fixed, upfront capital expenses, such as for software licenses and servers, become variable spending through subscription- and consumption-based models. Add in the fact that customers can procure cloud purchases in a more decentralized manner than legacy IT, and you have a recipe for complexity.