AWS Management

Ferrari Designates AWS as Its Official Cloud, ML, and AI Provider

Amazon Web Services, Inc. (AWS), an Amazon.com, Inc. organization, declared that it has partnered with the Ferrari S.p.A. as their official Cloud, Artificial Intelligence, and Machine Learning provider. The companies will jointly pace up innovation across the entire Ferrari organization, comprising their road cars department, GT Competitions, the Ferrari Challenge, and the Scuderia Ferrari FORMULA 1 (F1) team. Ferrari will utilize AWS's wide range of services and recognized global infrastructure, including the AWS Europe (Milan) region, to modernize the design and testing of its cars. Thus, the customers will now get the most exciting driving experiences possible. In addition, Scuderia Ferrari will leverage AWS to unveil a digital platform to engage the hundreds of millions of fans worldwide with exclusive and tailored content via its mobile app.

According to Mattia Binotto, Principal of Scuderia Ferrari, "Ferrari and AWS represent brilliance in their respective fields. As our official cloud provider, I firmly believe AWS will empower our company to become a data-driven organization. They will help to utilize the power of advanced technology to improve our products, expand engagement with Ferrari enthusiasts across the globe, and deliver excellent driving experiences continuously." He continued, "We selected AWS because of their persistent focus on innovation, an unparalleled portfolio of capabilities, and proven experience in supporting partners in the automotive and sports industries. Throughout our illustrious history, Ferrari had racing and innovation at our core, and now we look forward to applying AWS machine learning, advanced analytics, and agile computing across the company to deliver valuable insights and even more powerful cars."

As a manufacturer of some of the highest-performing cars around the globe, Ferrari will trust AWS's advanced analytics, machine learning, computation, storage, and database competencies to quickly achieve insights for designing the car and their performances both on-road and on-track. Ferrari will leverage Amazon Elastic Compute Cloud (Amazon EC2), with various specialized instance types for efficient, high-performance computing (HPC), to run intricate simulations that test car performance under a wide variety of driving conditions and racing scenarios. As part of this work, Ferrari will use AWS Graviton2-based instances—which consistently deliver up to 40% better price performance over comparable current-generation x86-based instances. Further, by tapping into the virtually unlimited scale of AWS HPC resources, Ferrari can run thousands of simulations simultaneously to gain insights faster than ever before. As a result, the expert engineers of the company can follow agile experimentation with the latest designs and strategies to accelerate their innovation.

Ferrari transfers from simulation to assembly of the new road vehicle's prototype. It will utilize AWS analytics and Amazon SageMaker to inform testing and gain creative insights into how its parts and cars work under real-world conditions. Amazon SageMaker service assists developers and data scientists build, train, and deploy machine learning models rapidly in the cloud and at the edge.  To support this performance and its simulations, Ferrari will create a data lake with Amazon Simple Storage Service (Amazon S3) and utilize AWS Lake Formation, to quickly and securely capture, register, and cleanse hundreds of petabytes data. Ferrari will scrutinize impact car performance and driver handling factors, such as engine temperature at different vehicle speeds, vehicle vibration patterns on various road surfaces, and suspension loads that affect how the vehicle grips the road. Using AWS services to gain a complete view of car performance, Ferrari can deliver safe, reliable, and thrilling customer driving experiences.

Ferrari will also leverage AWS to make current and prospective customers build, purchase, and maintain their cars much more effortless. Utilizing Amazon Elastic Kubernetes Service (Amazon EKS) and Amazon DynamoDB (AWS's fully managed key-value database), Ferrari will be capable of creating, deploying, and scaling enhanced digital experiences rapidly. For example, the Ferrari Car Configurator, which consumers can use to customize their car and get engrossed in it using high-resolution 2D and 3D visualizations. Moreover, AWS will also empower Ferrari's Vehicle Information Hub that centralizes and manages the information of customers' cars and proactively offering them personalized data related to servicing and maintenance.

Additionally, for F1 racing enthusiasts, Scuderia Ferrari will use AWS compute, containers, and media services to empower the latest digital platform to engage the enthusiasts through its mobile app. The app will share data, educate, and entertain its fans. Upon creating tailored profiles, the fans will receive exclusive services such as virtual access to the Scuderia Ferrari garage and hospitality suite on race days. In addition, Ferrari plans to create virtual and augmented reality experiences on AWS that will allow fans into the garage to communicate with drivers and team members. Ferrari will also create a virtual fan community among the millions of app users and involve fans with app-based quizzes on race days.

As per Matt Garman, Senior Vice President of Sales and Marketing at Amazon Web Services, Inc., "AWS provides services, insights, and agility to the iconic global brands like Ferrari. It will help Ferrari remain at the peak in their fields via innovation and strengthen their customer relationships." He continued, "Ferrari can trust on AWS to help taking driving and racing experiences and technology to the next level. Further, it will also generate fresh excitement among their global community through more customized and new digital experiences. Nothing to add more but, as their Official Cloud Provider, we look forward to assisting Scuderia Ferrari to uphold their record as the world's greatest racing team."

About Amazon Web Services
Amazon Web Services (AWS) has been the most comprehensive and broadly adopted cloud platform across the globe for 15 years. AWS has constantly been expanding its services to support cloud workload virtually. Now, it has more than 200 fully featured services for computing, storage, databases, networking, analytics, machine learning, artificial intelligence (AI), and the Internet of Things (IoT). To add more, other services by AMS are mobile, security, hybrid, virtual and augmented reality (VR and AR), media, and application development, deployment, and management. It has 81 Availability Zones within 25 geographic regions, with declared plans for 21 more Availability Zones and seven more AWS Regions in Australia, India, Indonesia, Israel, Spain, Switzerland, and the United Arab Emirates. Millions of customers, including growing start-ups, largest enterprises, medium or small industries, and leading government agencies—trust AWS to empower their infrastructure to become a more agile and cost-efficient platform.

About Amazon
Amazon follows four principles to maintain business excellence:
  • Customer dedication rather than competitor focus
  • Passion for invention
  • Commitment towards operational excellence
  • Futuristic approach
A few of the products and services pioneered by Amazon are Customer reviews, Prime, AWS, Kindle Direct Publishing, Kindle, 1-Click shopping, personalized recommendations, Fire tablets, Fire TV, Amazon Echo, and Alexa.

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Cloud Infrastructure Management

The Manufacturing Sector Experiences More Attacks in the Cloud than Any Other Industry

PR Newswire: | January 19, 2024

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Cloud App Management

Tobii launches UX Explore cloud platform, making eye-tracking-based mobile UX research more scalable

Tobii | January 15, 2024

The latest product from Tobii, UX Explore, empowers user experience (UX) researchers to harness the power of eye tracking and measure user attention using only a smartphone. The new software-based platform uses deep learning eye tracking algorithms and allows studies to be conducted remotely, accessing users in their natural environment. Mobile applications are the dominant method to deliver software, boasting over 255 billion downloads in 2022[1] and millions of new apps being developed every year.[2] Tobii UX Explore is a game-changer for designers and developers seeking cost-effective access to eye tracking UX research to improve the usability of their apps in an early stage of the design process and deliver higher customer value. "In our mobile-first economy, delivering high-quality apps is essential for companies to delight their customers," said Ali Farokhian, VP of Enterprise at Tobii. "Eye tracking-based user insights are some of the most powerful tools available to deeply understand usability. But, historically, it has been limited to well-funded organizations. However, with UX Explore, we make it accessible and scalable. We are confident that clients will also recognize the value our new product brings, enhancing their team's efficiency with instant data visualization upon study completion." Tobii UX Explore cloud platform offers the UX community quick and easy-to-understand insights about user experience by providing access to a first-person perspective. It allows researchers to gain insights into user behavior and attention worldwide, enabling quicker and smarter decision-making. By streamlining the testing process, this mobile platform aims to save time and cost, ensuring resources are utilized effectively. About Tobii Tobii is the global leader in eye tracking and pioneer of attention computing. We are on a mission to improve the world with technology that understands human attention and intent. Creating tech for a better future, our technologies and solutions apply to areas such as behavioral studies and research, healthcare, education and training, gaming, extended reality, automotive, and many more. Tobii's eye tracking is used by thousands of enterprises, universities, and research institutes around the globe. Headquartered in Sweden, Tobii is listed on Nasdaq Stockholm (TOBII).

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Cloud App Management

DriveNets and Acacia Announce Joint Network Cloud 400G ZR/ZR+ Solution

PR Newswire | January 16, 2024

DriveNets – a leader in innovative networking solutions – and Acacia today announced the completion of integrating multiple Acacia 400G ZR/ZR+ optical modules with DriveNets' Network Cloud platform. The combined DriveNets-Acacia solution will ensure quick adoption of this innovative disaggregated networking solution and accelerate large-scale network rollouts. DriveNets and Acacia have joint Tier-1 operator customers who will deploy the joint solution. Last September, DriveNets announced that Network Cloud was the first Disaggregated Distributed Chassis/Backbone Router (DDC/DDBR) to support ZR/ZR+ optics as native transceivers that can be inserted into any Network Cloud-supported white boxes. The combined Acacia-DriveNets solution announced today adds the initial collaboration between the companies, offering several benefits: The joint solution will deliver significant simplicity and cost savings by collapsing Layer-1 to Layer-3 communications into a single platform. The use of 400ZR/ZR+ eliminates the need for standalone optical transponders, lowering the number of boxes in the solution, and reducing operational-overhead, floor-space, and power. DriveNets and Acacia worked together to ensure that the DriveNets NOS (DNOS) supports the 400ZR/ZR+ modules beyond simply plugging them into the box. The collaboration ensures the 400ZR/ZR+ modules can be tunable, configurable, and manageable by DriveNets Network Cloud software. This integration also goes beyond interoperability validation. DriveNets Network Cloud offers full software support for the Acacia modules, including configuration (channel and power), monitoring, and troubleshooting for Acacia Bright 400ZR+ transceivers with transmit power greater than +1dBm. "Today's announcement is further proof of the growth of disaggregated networking solutions and demonstrates that more operators are looking for open solutions that will allow them to mix elements from multiple vendors and avoid being locked to a specific end-to-end vendor solution," said Nir Gasko, Vice President, Global Strategic Alliances for DriveNets. "By collaborating with Acacia, we enable our joint customers to quickly adopt cutting-edge technologies and evolve their networks faster." "Partnering with DriveNets on this joint solution will allow network operators to deploy Acacia's high-volume standard-based coherent pluggable portfolio in open disaggregated networks with less effort," said Fenghai Liu, Senior Director of Product Line Management for Acacia. "Through this collaboration customers can achieve significant capex and opex savings with router-based coherent optics." DriveNets Network Cloud is being adopted by more Tier-1 operators around the world. By partnering with world-class providers like Acacia, the company continues to expand its ecosystem to support its customers' desire to mix-and-match hardware and software from multiple vendors. Learn more about DriveNets here. About DriveNets DriveNets is a leader in high-scale disaggregated networking solutions. Founded in 2015, DriveNets modernizes the way service providers, cloud providers and hyperscalers build networks, streamlining network operations, increasing network performance at scale, and improving their economic model. DriveNets' solutions – Network Cloud and Network Cloud-AI – adapt the architectural model of hyperscale cloud to telco-grade networking and support any network use case – from core-to-edge to AI networking – over a shared physical infrastructure of standard white-boxes, radically simplifying the network's operations and offering telco-scale performance and reliability with hyperscale elasticity. DriveNets' solutions are currently deployed in the world's largest networks.

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Cloud Storage

TRG Screen Announces Acquisition of Xpansion for Reference Data Usage Management

PR Newswire: | January 25, 2024

TRG Screen, the leading provider of enterprise subscription spend and usage management software, today announced it has acquired Xpansion, the leading provider of cloud-based solutions for reference data usage monitoring in the financial services industry. The acquisition of Xpansion will further solidify TRG Screen's position as a global market leader in market data management solutions. Xpansion – established in 2013 – is focused on empowering data operations teams to proactively manage their usage, control costs and optimize data workflows. Xpansion's offerings include Xmon, Xprocess and Xplore, and provide real-time analytics, giving clients unprecedented transparency, visibility and control into their reference data usage. This deal consolidates TRG Screen's unique position as the only provider of enterprise subscription management capabilities spanning the whole spectrum of market data optimization, from spend and inventory tracking, through to usage and enquiry management, exchange reporting and compliance. "Xpansion and TRG Screen have been partners for many years. Bringing Xpansion into the TRG Screen family is a very logical next step for both companies, given our strong relationship and shared view that the industry demand for integrated usage management solutions is going to continue to grow," said TRG Screen CEO Leigh Walters. "Xpansion is an established firm with excellent customer satisfaction and retention, and highly experienced and industry respected leadership. We are very excited at the opportunities this acquisition brings." "We are thrilled to be joining TRG Screen," said Xpansion co-founder and CEO Amjad Zoghbi. "Reference data usage is one of the most complex aspects of market data management, and managing it correctly is essential to maintaining contractual compliance and ensuring clients are right-sizing their usage based on actual consumption and business need. I'm very pleased that Xpansion's customers, and team, will now be part of the best-of-breed solution with the industry's leading provider of market data management solutions." The acquisition demonstrates TRG Screen's ongoing commitment to servicing the needs of market data consumers, vendors and exchanges. Financial terms of the transaction were not disclosed. About TRG Screen TRG Screen is the leading provider of enterprise subscription management solutions. Founded in 1998, TRG Screen is uniquely differentiated by its ability to monitor both spend and usage of data and information services including market data, research, software licenses, consulting and other corporate expenses. TRG Screen's solutions provide its customers with full transparency into their vendor relationships and their subscription spend and usage, enabling them to optimize their enterprise subscriptions. TRG acquired Priory Solutions in 2016, Screen Group in 2018, Axon Financial Systems in 2019, Market Data Insights in 2020, and Jordan & Jordan's Market Data Reporting (MDR) business in 2021 and with these acquisitions is now positioned as the global market leader in the financial, legal, and professional services markets. TRG Screen's product portfolio includes subscription spend, usage, enquiry and compliance solutions. For more information visit trgscreen.com. Follow TRG Screen on LinkedIn, @TRG Screen, and on Twitter, @trgscreen. About Xpansion Xpansion delivers next-generation reference data solutions that empower financial institutions to streamline their reference data operations, reduce costs, enhance data quality, and improve data discovery. With a focus on customer satisfaction, continuous innovation and quick time to value, Xpansion is a trusted partner for financial institutions in the buy- and sell-side as well as solution providers in the industry.

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